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Chartered Accountant (South Africa), ex-PwC. I help founder-led companies build the financial backbone and intelligent automation they need to scale, without hiring a full team.
CA
Chartered Accountant (South Africa)
Ex-PwC
Big 4 Experience
Proof first
Baseline before build
US + SA
Markets in scope
Services
For founder-led companies that have outgrown a bookkeeper
Senior financial leadership with built-in automation
For US and SA service businesses
Intelligent systems that make repetitive work visible before you automate it
How the work is proved
01
Map the workflow
Make the waiting, handoffs, and decisions visible.
02
Capture the baseline
Agree what will count as improvement before implementation.
03
Build the smallest useful fix
Test a Quick Win before discussing a broader system.
Internal workflow demonstrations
A working internal operating system that connects lead capture, CRM review, analytics, and follow-up decisions.
Internal AIOS
Process proof, not a client result
A draft-only communication workflow that keeps external messages under human approval and records the next action.
Controlled outreach
Human review at the send boundary
A measurement pattern that compares the process before and after a Quick Win so the next decision uses evidence.
Measurement baseline
Defined before implementation
Pricing
Every engagement starts with a free discovery call. No hidden fees.
| Fractional CFO | AI & Automation | CFO + Automation | |
|---|---|---|---|
| Financial reporting | ✓ | – | ✓ |
| Cash forecasting | ✓ | – | ✓ |
| Custom AI agents | – | ✓ | ✓ |
| CRM & workflow automation | – | ✓ | ✓ |
| Board & investor materials | ✓ | – | ✓ |
| Strategy calls | Bi-weekly | Monthly | Weekly |
Free Resource
A practical 10-minute checklist to find your biggest bottlenecks across finance, operations, and conversion performance.
Book a free fit call. We will identify your highest-leverage next steps.